Casos de éxito turístico en canarias (Turismo) (Spanish by Teresa Aguiar Quintana (directora),Rosa M. Batista Canino

By Teresa Aguiar Quintana (directora),Rosa M. Batista Canino (codirectora)

Esta obra ha sido concebida con el propósito de difundir las mejores prácticas de las empresas turísticas (con alcance nacional e internacional) que se han consolidado en Canarias. los angeles orientación al crecimiento y grado de internacionalización de estas empresas, así como su dinamismo en el desarrollo de alianzas, o su apuesta por estrategias basadas en los angeles innovación, los angeles diversificación de su actividad o los angeles responsabilidad social corporativa, son ejemplos claros de que l. a. actividad empresarial en el ámbito turístico está más viva que nunca, y que l. a. apuesta por l. a. reinvención constante y el emprendimiento corporativo son claves para que los angeles empresa ofrezca en el mercado su mejor cara. Se repasan, además, temas empresariales de interés como los angeles sucesión general, los angeles cohesión de los equipos emprendedores o l. a. consolidación de una cultura corporativa, y se presentan prácticas colaborativas que demuestran que los angeles cocreación de valor en un destino turístico es también clave para su desarrollo.
La obra incluye una selección de casos relatados por investigadores especializados en el ámbito turístico y empresarial. El area turístico es complejo y multicultural y está orientado internacionalmente, de ahí que el estudio de casos de enfoque cualitativo, humano y contextual aporte una visión enriquecedora para analizar los angeles realidad de este area vista desde l. a. óptica de sus fundadores y de los protagonistas principales que han dejado su impronta en el destino y han contribuido al progreso del zone. Este libro cubre una laguna en las enseñanzas de Turismo desprovistas de casos propios para su estudio y análisis en los cursos y escuelas de Turismo tanto en España –referente turístico a nivel mundial–, como fuera de ella. Por ello, resultará de interés tanto para estudiantes de grado y posgrado en Turismo y en Administración y Dirección de Empresas, como para consultores, planificadores públicos, profesionales del area y para el público en common con interés en conocer los factores clave del éxito en las empresas turísticas y parte de l. a. intrahistoria de este area en Canarias.

Vídeo Viaje a Gran Canaria, el pequeño gran continente (pulsar aquí para visualizar)

Show description

Moral Encounters in Tourism (Current Developments in the by Mary Mostafanezhad,Kevin Hannam

By Mary Mostafanezhad,Kevin Hannam

this primary complete size remedy of the position of morality in tourism examines how the tourism come upon is usually essentially an ethical come upon. Drawing upon interdisciplinary views, top and new authors within the box deal with subject matters that variety from volunteer tourism to fertility tourism to bare new insights into the methods tourism encounters are implicated in, and give a contribution to, broader ethical reconfigurations in Western and non-Western contexts. Illustrating the function of strength and tool kinfolk in tourism encounters inside of diversified political, financial, environmental and cultural contexts, the authors during this anthology examine, theoretically and empirically, the consequences of the privileging of a few moralities on the price of others. Key topics contain the ethical intake of tourism studies, embodiment in tourism encounters, environmental moralities in addition to methodological facets of morality in tourism examine. Crossing disciplinary and chronological obstacles, ethical Encounters in Tourism presents a much-anticipated evaluation of this new interdisciplinary terrain and provides attainable routes for brand new study at the intersection of morality and tourism studies.

Show description

Contemporary Destination Governance: A Case Study Approach: by Harald Pechlaner,Pietro Beritelli,Sabine Pichler,Mike

By Harald Pechlaner,Pietro Beritelli,Sabine Pichler,Mike Peters,Noel R. Scott

"Governance is ready dealing with networks". This quote from political scientist Rod A.W. Rhodes pioneered an entire sequence of governance reports in several disciplines. as a result, vacation spot governance describes the collective administration of tourism locations. selling collective motion in tourism locations capability facing a myriad of other actors and utilising quite a few tools. essentially the most uncomplicated requirement is take into consideration the peculiarities of each unmarried vacation spot. for this reason, this publication methods the difficulty of up to date vacation spot governance from a case research perspective concentrating on sixteen locations. unlike different courses within the box of vacation spot governance, the e-book concentrates at the dialogue of circumstances and the peculiarities of locations which impression the vacation spot governance. It demonstrates how assorted theories from the fields of organizational experiences, strategic administration, tourism study and sociology can enlighten our realizing of specific real-world events. final yet no longer least the bottom-up technique helps practitioners and scholars by way of making in a different way advanced theories available to a broader audience.

Show description

The Tourism Education Futures Initiative: Activating Change by Darko Prebežac,Christian Schott,Pauline Sheldon

By Darko Prebežac,Christian Schott,Pauline Sheldon

As the area faces many severe demanding situations proficient, brave and conscious management is required for a greater destiny. The Tourism schooling Futures Initiative (TEFI) is the collective attempt of a gaggle of leading edge, considerate and dedicated students and leaders looking to offer imaginative and prescient, wisdom, and a framework for tourism education schemes that advertise worldwide citizenship and optimism for a greater international. This e-book consolidates a few of TEFI’s paintings because it seeks to be the prime, forward-looking community that evokes, informs and helps tourism educators and scholars to passionately and courageously rework the realm for the higher. It makes the case for why swap is required, and the way tourism educators can reply to that fluctuate with suggestions and values-based instruments. The e-book includes papers released in specified TEFI problems with the magazine of training in commute & Tourism (JTTT), which query and discover probably the most very important theoretical, conceptual and functional matters dealing with tourism schooling now and into the long run. The booklet concludes by way of integrating the particular concerns’ key contributions with a short conceptualisation of schooling futures ahead of it outlines TEFI’s framework for motion over the arrival years. Tourism educators around the globe will locate that this quantity serves vital reasons. at the one hand, it demanding situations educators to imagine either significantly and proactively approximately tourism schooling, whereas at the different sharing examples of training and studying instruments that search to organize our scholars for the long run and to be worldwide voters that dwell lives of consequence.

This publication is a suite of articles from the Journal of training in go back and forth and Tourism.

Show description

Geographies of Tourism: European Research Perspectives: 19 by Julie Wilson,Salvador Anton Clave

By Julie Wilson,Salvador Anton Clave

This quantity examines and contrasts various views on and methods to the geography of tourism from throughout ecu areas and language traditions. Authors have critiqued the dominance of Anglo Saxon voices in learn on tourism geographies - not only in linguistic phrases - but in addition when it comes to the framing and theorizing of house, position and tourism showing principally in keeping with Anglo-Saxon study contexts. this can be a tendency saw around the complete spectrum of analysis in human geography. In an try and redress this imbalance, 9 across the world well known members from throughout Europe proportion their wisdom and reviews of study and scholarship of their respective nearby contexts, plus an outline bankruptcy is equipped through C. Michael corridor, editor of the magazine Tourism Geographies. This quantity goals to: map out the previous and current of the tourism geographies sub-discipline inside of - and extra importantly - past the English language contributions study from the ancient trajectories in addition to reviews of tourism geographers operating in several cultural and linguistic contexts.

Show description

Development of Tourism and the Hospitality Industry in by Purnendu Mandal,John Vong

By Purnendu Mandal,John Vong

This booklet highlights the state of the art tourism and hospitality in Southeast Asian nations, whereas additionally proposing destiny instructions for the with an emphasis on decision-making versions. It first elaborates at the major position of the tourism and hospitality given the swift socio-economic and cultural adjustments happening in Southeast Asia, earlier than supplying views on clinical tourism, tourism for seniors and several advancements in the tourism and hospitality area. Development of Tourism and the Hospitality in Southeast Asia offers scholarly views from researchers around the sector and is geared in the direction of world-wide readers in academia, in addition to specialists from the industry.

Show description

The Routledge Handbook of Hotel Chain Management by Maya Ivanova,Stanislav Ivanov,Vincent P. Magnini

By Maya Ivanova,Stanislav Ivanov,Vincent P. Magnini

Understanding the worldwide lodge company isn't really attainable with no paying particular realization to resort chain administration and dynamics. Chains are vast company, nearly eighty percentage of inns at present being built all over the world are chain affiliated and, in 2014, the 5 biggest manufacturers held over a a million rooms. The excessive monetary value of the inn chains and their worldwide presence justifies the tutorial examine within the box although, regardless of this, there is not any uniform insurance within the present physique of literature.

This Handbook aids in filling the distance via exploring and significantly evaluates the debates, matters and controversies of all features of resort chains from their nature, basics of life and operation, enlargement, strategic and operational points in their actions and geographical presence. It brings jointly best experts from diversity of disciplinary backgrounds and areas to supply cutting-edge theoretical mirrored image and empirical examine on present matters and destiny debates. every one of the five inter-related part explores and evaluates concerns which are of maximum significance to lodge chain administration, concentrating on theoretical matters, the growth of inn chains, strategic and operational concerns, the view aspect of the person affiliated resort and at last the present and destiny debates within the concept and perform of resort chain administration bobbing up from globalisation, demographic developments, sustainability, and new expertise improvement. It offers a useful source for all people with an curiosity in lodge administration, hospitality, tourism and enterprise encouraging discussion throughout disciplinary obstacles and parts of analysis.

This is vital examining for college kids, researchers and lecturers of Hospitality in addition to these of Tourism, advertising, enterprise and occasions Management.

Show description

Pricing Behavior on the Web. Luxury Hotels in Germany by Ashraf Abueed

By Ashraf Abueed

Master's Thesis from the 12 months 2014 within the topic Tourism, grade: 1,3, Munich collage of technologies, path: Hospitality administration, language: English, summary: The prominence of the internet as a distribution channel for resort rooms in addition to its transparency and straightforwardness for rate comparability create a necessity for the hoteliers to imagine strategically by way of expense environment and pricing practices on quite a few web-based distribution channels. The overarching goal of this exploratory research is to inves-tigate the present on-line pricing practices of luxurious lodges in Germany and to discover strength demanding situations that they face in allotting their rooms on the internet. the information masking 29 lodges within the best four basic towns in Germany used to be accumulated from eleven B2C, web-based distribution channels over a 26-day interval at 6 separate closing dates major as much as predetermined arrival date. those channels, together with the inns' personal web content besides 10 oblique channels, characterize numerous varieties of operation. the information have been analyzed via descriptive facts. own interviews with the neighborhood director of profit administration and the neighborhood internet & e-commerce government of a world resort corporation have been carried out to help the findings and to achieve supplemental insights into the correct concerns. Key findings of this research have been whole price consistency didn't exist around the applied channels, and patron who surfs the internet for a specific lodge may perhaps locate greater charges and stipulations than these provided by way of the inns' personal web content, which negates the best-rate make sure that is alleged by way of many inns. The reselling of web premiums to the end-customer on the net was once pointed out as a very important problem confronted by way of the hoteliers, which results in the lack of a hotel's keep watch over over pricing. in addition, the findings recommend that during many cases, the hoteliers neither utilized logical pricing practices nor ensured an enough presence on the internet. Logical pricing practices target to optimize profit, whereas making sure client delight. This paper is intended to be a place to begin for hoteliers who're attention-grabbing in greater knowing the facility of on-line pricing and its influence on inn profitability, and to reevaluate their costs and presence around the numerous web-based distribution channels. transferring clear of complicated profit administration structures, this examine outlines a few techniques that may be worthwhile for hoteliers of their attempt to maximise their sales and revenue, whereas preserving the focal point at the client as a focal point.

Show description

Festival management e destinazione turistica: I festival by Barbara Maussier

By Barbara Maussier

Nell'ultimo decennio è cresciuta, in Italia, l. a. partecipazione attiva agli eventi culturali, in particolare i festival.
Attraverso una riflessione sulle ricerche nazionali e internazionali sul tema, il testo analizza il fenomeno dei competition culturali definendone l. a. dimensione organizzativa e comunicativa. Descrive le competenze professionali del competition supervisor anche in relazione al territorio in cui opera (la destinazione turistica) e identifica le funzioni economiche e socio-territoriali del pageant come medium della società postindustriale. Presenta infine un'analisi comparativa di alcuni casi di eccellenza organizzativa.
Il quantity costituisce un manuale su come si fa a progettare l. a. 'creatività organizzata' in step with valorizzare una destinazione in step with i residenti e i visitor.

Show description

The Advanced Econometrics of Tourism Demand (Routledge by Haiyan Song,Stephen F. Witt,Gang Li

By Haiyan Song,Stephen F. Witt,Gang Li

Tourism call for is the root on which all tourism-related enterprise judgements finally leisure. Governments and corporations akin to airways, journey operators, inns, cruise send strains, and game facility prone have an interest within the call for for his or her items by way of travelers. The good fortune of many companies relies mostly or primarily on the nation of tourism call for, and supreme administration failure is kind of usually as a result of failure to satisfy industry call for. This ebook introduces scholars, researchers and practitioners to the fashionable advancements in complex econometric technique in the context of tourism call for research, and illustrates those advancements with genuine tourism purposes. The suggestions and computations of recent complicated econometric modelling methodologies are brought at a degree that's available to experts and non-specialists alike. The methodologies brought contain general-to-specific modelling, cointegration, vector autoregression, time various parameter modelling, panel facts research and the virtually perfect call for method (AIDS). that allows you to support the reader comprehend a few of the methodologies, large tourism call for examples are supplied during the volume.

Show description